The Collective
Your personal assistant for pregnancy & motherhood in Israel.
Motherhood comes with enough surprises. Wondering what you're supposed to do next, or how, shouldn't be one of them.
From your positive pregnancy test until your baby's first birthday, The Collective guides you with personalized reminders and expert knowledge.
How it works:
01
Tell us your due date.
Motherhood comes with enough surprises. Wondering what you're supposed to do next, or how, shouldn't be one of them. We've got it from here.
02
Receive personalized reminders.
Stay on track with personalized reminders before screenings, milestones, and important decisions, so you always know what's coming next. Move through pregnancy & motherhood with confidence.
03
Access expert knowledge.
We already have the answers waiting for you in our recorded masterclasses with experts and Israel-specific written guides in English.
Ever find out about a test, appointment, form, benefit, or milestone in Israel and think:
"Wait... was I supposed to know about this?!"
The Collective is your personal assistant through pregnancy and your baby's first year to make sure that nothing important slips through the cracks.
Tell us where you are in your journey, and we'll keep track of what's coming next, sending you personalized email reminders in English about the things you need to know, when you actually need to know them.
So instead of trying to figure out What am I supposed to do next? When do I book that? What happens at this stage in Israel? We keep track for you.
And when you want to learn more, your membership also gives you access to our growing library of expert masterclass recordings + practical Israel-specific guides.
Think of the reminders as your roadmap, and the Masterclass Hub and Guides Library as the answers waiting for you along the way.
Your journey, mapped out.
PART 1:
PREGNANCY
TESTS & SCANS
Know what's coming & when during your pregnancy
APPOINTMENTS
Walk in to your doctor appointment informed and prepared
PART 2:
BIRTH
BIRTH PREPARATION
Your preferences, based on informed choices
HOSPITAL BAG
Checklists you can actually trust, so you walk into birth ready to go
PART 3:
BABY'S 1st YEAR
TIPAT HALAV
Keep track of what appointments are coming up for your baby
FEEDING
Breastfeeding, bottles, solids, & allergen introduction
When you need more than a reminder.
Every reminder links you to a practical, Israel-specific guide written in English.
No googling.
No piecing together information from 10 different websites.
No wondering if the information you found applies to Israel too.
Just trusted answers, exactly when you need them.
Pregnancy Care in Israel
Guides that help you navigate the Israeli maternity system and understand what care in Israel looks like for you.
Labor & Birth
What to expect during your labor and birth in Israel, inlcuding interventions and hospital procedures.
Comprehensive Checklists
Know exactly what to bring to the hospital, be prepared for decisions you will face, don't get caught off guard.
Pregnancy Scans & Tests
A complete breakdown of the scans and tests routinely done in Israel during your pregnancy, with full descriptions.
Self-Advocacy
Build the confidence to ask questions, understand your rights, and advocate for yourself in Israel.
Postpartum Resources
Breastfeeding guides, starting solides guides, allergen introduction - so you can feed your baby with confidence.
Trusted answers, directly from the experts.
WHO YOU'LL MEET
Doulas · OBGYNs · Lactation consultants · Childcare specialists · Sleep consultants · Pelvic floor physiotherapists · and more
LIVE SESSIONS
Weekly Zoom sessions led by an expert with a live Q&A. Get your personal questions answered without the consultation fee.
VIDEO LIBRARY
Every session is recorded and saved to our masterclass hub. Watch live, or catch up whenever it suits you. Nothing expires.
Your personalized roadmap.
PREGNANCY TRACKER
Enter your due date, and your entire journey is mapped out for you.
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Upcoming scans, tests, and checks
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What needs to be done
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Decisions to make
BIRTH READINESS ROADMAP
Using what you learned from our birth guides, create a personalized birth plan to ensure you walk into the delivery room ready, informed, and confident.
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Factor in Israeli hospital specifics
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Make your preferences clear
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Decide on backup plans
More interactive trackers & checklists coming soon!
BEHIND THE COLLECTIVE
BUILT BY TWO MOMS WHO HAVE BEEN THROUGH IT -
HERE IN ISRAEL.
Natalie and Emma are both Americans married to Israelis, raising young children and navigating pregnancy, birth, and early motherhood here in Israel, recently and in real time!
Together, they bring complementary experiences, different approaches, and overlapping stages of life.
They don’t promote one “right” way. Instead, they offer perspective, mentorship, and steady support grounded in their lived experience, professional knowledge, and deep empathy for where you are right now.
They believe in informed choices, support, and self-advocacy, and in walking alongside you as you navigate pregnancy, postpartum, and early motherhood in a way that feels right for you.
Read more about Natalie & Emma on our about page.
FAQ
Is The Collective right for me?
If you're an English speaker who is currently pregnant or recently gave birth, living in Israel and feeling like you're navigating pregnancy or early motherhood without a clear roadmap, then yes. The Collective was built specifically for women who feel like the Israeli system is a bit foreign, a bit confusing, and not quite designed with them in mind.
What's the difference between The Collective and the free WhatsApp community?
The free community is about connection - moms at the same stage, asking questions, sharing experiences. The Collective is your personal assistant. It keeps you on track during your journey, and when you need help, the answers are already waiting for you, so you know what to do, when to do it, and how to make decisions along the way. Think of the community as the support group, and The Collective as your guide.
Why is it ₪89/month right now?
We're currently in our founding member phase. The price reflects that we're still building: new guides, trackers, and expert sessions are being added regularly. Founding members get in at the lower rate and keep it, for life, as long as they stay subscribed. When the platform is complete, the price will increase to ₪149/month.
What exactly is inside right now?
Right now, The Collective is set up to guide you through your entire pregnancy, ensuring you never miss a scan or test again. Your membership includes access to guides and expert masterclasses on pregnancy, birth, postpartum, and baby's first year of life.
Do I need to be at a specific stage of pregnancy to join?
No. Whether you're newly pregnant, in your third trimester, or navigating the early postpartum period, there's relevant content for where you are. The tools are designed to meet you at your stage and guide you forward from there.
Can I cancel anytime?
Yes, no commitment. You can cancel your membership at any time - no hoops to jump through, no questions.